SEO ·
How to Beat Massive Competitors with a Unique Content Approach by Andrew Fiebert (Lasso)
![](https://cdn.sanity.io/images/bmk0zfcx/production/c2479bcb1402554890dd6191abbc5dea873912a7-400x400.jpg?auto=format&h=120&w=120&fit=crop)
Bernard Huang
![](https://cdn.sanity.io/images/bmk0zfcx/production/823b84b1d46a3244f1e9b710ee568dffd574de63-1280x720.png?auto=format&h=720&w=1280&fit=crop)
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Andrew Fiebert, CEO of Lasso, joined for a webinar on how to beat massive competitors with a unique content approach.
Andrew shared his four favorite hacks to beat massive competitors:
Zombie Hack: Keep content fresh
Juice Hack: Internal links matter more
Peregrine Falcon Hack: Make your site lightning fast
Magic Revenue Hack: Traffic with high intent to buy needs to generate revenue
Watch the full webinar
And check out the resources Andrew’s shared below:
![](https://cdn.sanity.io/images/bmk0zfcx/production/c2479bcb1402554890dd6191abbc5dea873912a7-400x400.jpg?auto=format&h=240&w=240&fit=crop)
Written by
Bernard Huang
Co-founder of Clearscope