Clearscope blog

Search Intent 101: What It Is and Why It Matters

Discover how understanding search intent can help you create higher-ranking, better-performing content—faster and with less guesswork.

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  • Written by: Liz Biscevic
  • Topic: SEO

Measuring topical authority: Tools, tips, examples, and prompts

Learn practical ways to measure topical authority with insights, examples, and AI tools to elevate your SEO strategy and report effectively to stakeholders.

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  • Written by: Bernard Huang
  • Topic: SEO

Topical Authority: The What and Why

Discover how topical authority improves your SEO results and the best practices you can use to improve your website’s credibility.

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  • Written by: Bernard Huang
  • Topic: SEO

How to Engineer Better AI Prompts for Your SEO Content Production—With Examples

Learn how to create better AI prompts for SEO content production. Maximize your content strategy, drive rankings, and streamline workflows with smarter prompt engineering.

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  • Written by: Bernard Huang
  • Topic: SEO

How to Fix Content Decay: 6 Top Strategies

Is your content losing traffic? Learn 6 proven strategies to fix content decay and boost your organic visibility. Discover how to update, refresh, and optimize your aging content to regain rankings and increase traffic, with insights from Clearscope’s own content strategy.

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  • Written by: Bernard Huang
  • Topic: SEO

12 Proven Internal Linking Best Practices and Strategies to Boost SEO Performance

Discover internal linking best practices that boost your SEO rankings. Learn strategies for passing link equity, fixing broken links, and creating a powerful topic cluster structure.

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  • Written by: Bernard Huang
  • Topic: SEO

11-step checklist for SEO content editing (with guided reports)

Master SEO content editing with this 11-step checklist. Learn how to optimize your content for search engines, improve rankings, and use Clearscope’s AI-powered reports to streamline the editing process.

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  • Written by: Bernard Huang
  • Topic: SEO

How to Create the Perfect SEO Content Brief in the Era of Ai-Assisted Content

Discover how to craft SEO content briefs that focus on people-first content, even in the AI era. Learn to streamline content production and boost organic traffic with actionable, user-centered strategies.

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  • Written by: Bernard Huang
  • Topic: SEO

How to Avoid Keyword Cannibalization for Good

Identifying and fixing keyword cannibalization follows a simple and straightforward process, but it can be time-consuming. You can avoid constant cannibalization fixes by adding these proactive steps to your SEO strategy.

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  • Written by: Bernard Huang
  • Topic: SEO

How to Find and Fix Keyword Cannibalization Across Your Site

Learn how to fix keyword cannibalization across your site in this step-by-step guide. Resolve the issue of pages or articles on your website that are competing with one another for the same target keyword and user intent.

  • Published:
  • Written by: Bernard Huang
  • Topic: SEO