The Writing Experience

The Clearscope writing experience provides an integrated environment for content creation and optimization, offering real-time feedback on your content's relevance and readability based on a comprehensive analysis of top-ranking search results.

To help you get oriented, we’ll break the writing experience into key functions—each designed to support a specific part of your writing and optimization workflow. We’ll walk you through each so you can confidently create high-performing, search-optimized content.

Real-time Content Grading

Located prominently at the top of the editor, the Content Grade is a real-time indicator of how well your content covers the topic and addresses user intent. It reflects the comprehensiveness and relevance of your writing in relation to the analyzed top-ranking content. Including more of these suggested terms will increase your Content Grade, with the highest score being an A++.

Tracking Word Count

Word Count displays your current word count against the recommended range, helping you understand if your content is adequately detailed or if it might be too brief or excessively long compared to what performs well. The recommended range is on the average the average length of competing pieces of content that we’ve analyzed.

Establish Appropriate Readability

The editor provides a readability metric to ensure your content is easy for your audience to understand. Clearscope utilizes Flesch-Kincaid readability tests to indicate the approximate grade level required to comprehend the text, helping you tailor your writing style to your target audience's comprehension level.

Drafting Your Content

Begin writing your content directly within the Editor by actively integrating the recommended Terms, or answers to the key questions surfaced in the Research tab, into your content. Incorporating these terms and answers to common questions signals to search engines and AI platforms that your content is highly relevant to the topic while enhancing your content’s value and authority.

As you type, the content score, word count, and term usage updates in real-time.

Use Suggested Terms

The Terms list displays a comprehensive list of recommended entities, concepts, and ideas you can incorporate into your content. The Terms list will be default sorted by importance, with the option to resort this list by Unused (terms not included in your working draft), or Heading (terms that frequently appear in H1s, H2s, etc.).

Get Help with Research

The Research tab offers a streamlined way to explore audience intent, trusted sources, and deeper topic insights. It surfaces real user questions from search features like People Also Ask, highlights commonly cited authoritative references to boost credibility, and provides quick access to external research tools like Reddit and Wikipedia for further exploration.

View Competitor Outlines

The Outline tab delivers a breakdown of the heading structures (H1s, H2s, etc.) of the top 30 pages ranking for your target query, showcasing how successful content is organized. Use outlines as a guide to structure your content so that it aligns with what readers, search engines, and AI platforms expect.

Understand the SERP Competition

The Competitors tab gives you a direct view of the competitive landscape for your target query. Quickly understand where each one of your competitors ranks on both desktop and mobile, and how their content currently scores using Clearscope’s Content Grade metric.

View Competitor Term Usage

The Term Map tab showcases how each of the top 30 competitors use the recommended terms. Term Map will equip you with keyword usage trends across the competitive landscape, helping you spot opportunities to stand out or fill content gaps that the competition overlooks.

Sharing Your Content

All Clearscope Content Reports are sharable, allowing an individual to access a previously generated Content Report in Guest Mode without a user login. This is great for teams working with external writers or freelancers, or organizations that would like to limit account access to a select group of users. Simply enable the Shared Report Link and provide it to the individual that requires access.

Integrate with Document Editors

Clearscope integrates with Google Docs, WordPress, and Microsoft Word allowing you to take the Clearscope Editor experience with the real time scoring metrics into the ecosystem your team may already be more comfortable working with.

What’s next?

Now that you’ve completed your draft and your content is ready for publishing, it’s time to monitor your published content’s performance to understand its impact and identify opportunities for future optimization. In our next guide we’ll show you how to maintain your competitive edge and protect your traffic using Clearscope’s Content Inventory.